The Advisor Second Brain · Setup Playbook

The Advisor Second Brain

Set up Obsidian as the permanent memory for your practice — then connect it to Claude, ChatGPT, or both. About 30 minutes, no technical background needed.

30 minFull Setup
$0Obsidian Core App
+
2 AIsClaude + ChatGPT
From the live training. Follow this page top to bottom and you'll have a working second brain this week. Questions or wins? Bring them to the next group call.
Start Here — The Short Path

1 · Install Obsidian + create your vault

Section 02 walks you through it.
15 min

2 · Connect Level 1 — upload your notes to a Project

Claude or ChatGPT. Section 03.
10 min

3 · Run prompt #1 before your next client meeting

Watch your AI prep you from your own notes. Section 04.
This Week's Goal
The moment it clicks
Training Visuals

Five slides for the room

V1 Email threads CRM fields Legal pads Text messages Meeting recordings Your head One Vault Every note. One place. Files you own. CONSOLIDATE
Where your practice knowledge lives today
V2 VAULT STRUCTURE My Vault 01 Clients 02 Meetings 03 Products 04 Playbooks 99 Daily A NOTE Meeting — The Hendersons Client: [[Henderson, Jim & Carol]] Plan: [[Roth Conversion Playbook]] Quarterly check-in — no red flags. THE NETWORK Plain-text notes that link to each other — your practice, mapped.
A vault is just a folder of notes
V3 1 CAPTURE meetings, calls, ideas 2 VAULT permanent memory 3 AI READS IT Claude / ChatGPT 4 AI WORKS FOR YOU meeting prep, follow-ups, plans 5 SAVE IT BACK Your AI finally knows your business — and gets smarter every week.
The flywheel — why this changes your AI
V4 SETUP EFFORT → POWER → LEVEL 1 Upload to a Project Claude or ChatGPT ~10 min · manual refresh LEVEL 2 Claude Desktop reads your vault live ~20 min · reads AND writes LEVEL 3 Claude Code — full AI assistant inside the vault power users the deepest integration
Three levels of connection
V5 Capability Claude ChatGPT Upload notes to a Project Yes Yes Read your vault folder live Yes — Desktop app Via Google Drive sync (read-only) Write new notes back to your vault Yes — Desktop app Manual copy-paste Best for Deep daily integration Quick answers from uploads Both work. Claude connects deeper today — many advisors run both.
Claude vs ChatGPT for vault work
01

What is Obsidian?

02

15-minute Obsidian setup

  1. Download at obsidian.md, install, open.
  2. "Create new vault" → name it (e.g. "My Practice") → store it in Documents (IMPORTANT for later: remember this folder location; Mac users who want free iPhone sync can store it in iCloud Drive instead).
  3. Skip all optional plugins for now.
  4. Create your first note: click New Note, title it "About Me & My Practice" — paste the template from Section 05.
  5. Create folders (right-click in sidebar): 00 Inbox, 01 Clients, 02 Meetings, 03 Products, 04 Playbooks, 99 Daily.
  6. Make one client note and one meeting note from the templates in Section 05 — type [[ inside the meeting note and link it to the client.
  7. Open Graph View (top-right icon) — see your first connections.
That's genuinely it. A vault is folders + notes + links. Everything else is optional.
03

Connect your AI

Pick your level (see V4).

Level 1 — Upload to a Project (Claude or ChatGPT · ~10 min · easiest)

Claude

claude.ai → Projects → New Project → name it "My Practice Brain" → upload your key notes (the About Me note, your playbooks, client overview notes — Obsidian notes are just .md files, drag them straight in) → in Project instructions paste: "These files are my practice's knowledge base. Ground your answers in them. Ask me when something's missing." Available on paid plans and, with limits, free plans.

ChatGPT

chatgpt.com → Projects (or a Custom GPT with knowledge files on team plans) → same idea: upload the .md files, add the same instruction.

The catch

Uploads are a snapshot — refresh the files monthly or after big changes.

Level 3 — Claude Code (power users)

Claude Code is Anthropic's command-line/desktop agent. Point it at the vault as its working folder and it reads, writes, organizes, and maintains the whole thing — this playbook's structure comes from a system run this way daily.

One-line brief: add a note named "CLAUDE.md" in the vault root telling it who you are and your rules. Park this until Levels 1–2 feel natural.

04

The daily loop

CAPTUREafter every meeting/call: one quick note — even 3 bullets
ASKlet AI do the heavy lifting from the vault
SAVE BACKgood AI output becomes a new note
1."Prep me for my 2pm with [[Henderson, Jim & Carol]] — pull everything from my vault and give me talking points, open items, and anything I promised last time."
2."Turn today's meeting note on the Hendersons into a client follow-up email in my voice."
3."Read my last 10 meeting notes — what themes keep coming up that I should build a seminar around?"
4."Which client notes mention a review I promised but no completed review note? List them."
5."Draft an annual-review agenda for [client] from their note history, and save it to 02 Meetings."

Prompts 1, 4, 5 need Level 2+ (live vault access) — on Level 1, paste the relevant notes in first.

05

Copy-paste starter templates

"About Me & My Practice" note
# About Me & My Practice

## Who I am


## My practice
(niche, state, licenses)

## My clients
(who I serve)

## My offers & process


## My voice
(how I write)

## Rules for my AI
- Ground answers in this vault
- Ask when something's missing
- Never invent client facts
Client note template
# [[Last, First & Spouse]]

Status:
Products in force:
Key dates:
Family & life context:
Goals:

## Notes log
- YYYY-MM-DD —
Meeting note template
# Meeting — [[Client]] — YYYY-MM-DD

Attendees:
What we covered:
Decisions:
My commitments (with due dates):
Their homework:
Next meeting:
Vault folder structure
My Vault/
├── 00 Inbox
├── 01 Clients
├── 02 Meetings
├── 03 Products
├── 04 Playbooks
└── 99 Daily
06

Compliance guardrails

Guardrails first.
07

FAQ

Does this cost money?

Obsidian is free (optional sync from ~$4/mo, or free iCloud on Apple). Claude/ChatGPT paid tiers recommended for real work (~$20/mo).

Mac or PC?

Both. Phone too — capture on mobile, work on desktop.

Is my data training the AI?

Depends on plan and settings — check your plan's data controls; business plans have stronger defaults. Keep identifiers out regardless (Section 06).

What if I already use OneNote/Evernote/Notion?

They trap notes in their format. Obsidian's plain files are what make the AI connection this clean. Export and migrate the 20 notes that matter; don't migrate everything.

How do I not abandon this in two weeks?

One habit only: a 3-bullet note after every client conversation. The flywheel (V3) does the rest.

This week's assignment